The BOLD team gave the Rodeo Drive website a digital facelift. By installing a more efficient and secure content management system, we made updating the site both faster and easier. For users, the upgrade means improved navigation, ADA compliancy and enjoying the sophisticated look and feel.
In 2021, we also officially added TikTok to their social media to celebrate Rodeo Drive’s seasonal events and their prestigious members. This digital move also significantly boosted reach and traffic.